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Starbucks Corporation's advertising spending worldwide in the fiscal years 2011 to 2017 (in million U.S. dollars)

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Starbucks: advertising spending worldwide 2011-2017 The timeline shows data on Starbuck Corporation's advertising spending in the fiscal years 2011 to 2017. In its fiscal year ending in September 2017, Starbucks invested 282.6 million U.S. dollars in advertising. The company's total marketing spend amounted to 378.7 million U.S. dollars in 2016. Starbucks generated a total of 22.39 billion U.S. dollars in revenues in its last fiscal year (October 2016 to September 2017).
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Spending in million U.S. dollars
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Spending in million U.S. dollars
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Description Source More information
The timeline shows data on Starbuck Corporation's advertising spending in the fiscal years 2011 to 2017. In its fiscal year ending in September 2017, Starbucks invested 282.6 million U.S. dollars in advertising. The company's total marketing spend amounted to 378.7 million U.S. dollars in 2016. Starbucks generated a total of 22.39 billion U.S. dollars in revenues in its last fiscal year (October 2016 to September 2017).
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Release date
November 2017
Region
Worldwide
Survey time period
October 2010 to September 2017
Supplementary notes
* Fiscal year ends on the Sunday closest to September 30.

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