Product category sales share of the direct selling industry 2018, by region

This statistic depicts the product category sales share of the direct selling industry worldwide in 2018, by region. In that year, the direct selling industry of the Americas generated 26.7 percent of its retail sales from wellness products. In 2018, the global direct selling industry generated approximately 192.95 billion U.S. dollars.

Product category sales share of the direct selling industry worldwide in 2018, by region

RegionClothing & accessoriesCosmetics & Personal careHome careHousehold goods & durablesWellnessBooks, toys, stationery, etcFoodstuff & beveragesHome improvementUtilitiesFinancial servicesOther
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Source

Release date

July 2019

Region

Worldwide

Survey time period

2018

Supplementary notes

Figures are based on DSA member companies unless otherwise noted. Figures are expressed as percentages of estimated retail sales, excluding VAT. Percentages may not sum to 100 percent due to rounding.

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Statistics on "Direct selling market worldwide"

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