In 2020, just under 50 million people were involved in direct selling in the United States. Specifically, the American direct selling community consisted of more than seven and a half million sellers and nearly 42 million buyers and customers. Compared to the previous ten years, 2020 saw the highest number of Americans involved in direct selling.
Number of people involved in direct selling in the United States from 2011 to 2020
(in millions)
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DSA. (July 2, 2021). Number of people involved in direct selling in the United States from 2011 to 2020 (in millions) [Graph]. In Statista. Retrieved July 07, 2022, from https://www.statista.com/statistics/874793/number-of-people-involved-in-direct-selling-us/
DSA. "Number of people involved in direct selling in the United States from 2011 to 2020 (in millions)." Chart. July 2, 2021. Statista. Accessed July 07, 2022. https://www.statista.com/statistics/874793/number-of-people-involved-in-direct-selling-us/
DSA. (2021). Number of people involved in direct selling in the United States from 2011 to 2020 (in millions). Statista. Statista Inc.. Accessed: July 07, 2022. https://www.statista.com/statistics/874793/number-of-people-involved-in-direct-selling-us/
DSA. "Number of People Involved in Direct Selling in The United States from 2011 to 2020 (in Millions)." Statista, Statista Inc., 2 Jul 2021, https://www.statista.com/statistics/874793/number-of-people-involved-in-direct-selling-us/
DSA, Number of people involved in direct selling in the United States from 2011 to 2020 (in millions) Statista, https://www.statista.com/statistics/874793/number-of-people-involved-in-direct-selling-us/ (last visited July 07, 2022)
