In 2021, total TV advertising spending in the United Kingdom reached 5.46 billion British pounds, out of which roughly 733 million was attributed to broadcaster video-on-demand advertising. TV ad spend is expected to grow by 7.1 percent in 2022, while BVOD is forecast to grow by 14.5 percent that year.
Television advertising expenditure in the United Kingdom from 2012 to 2021, by format
(in million GBP)
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WARC. (April 28, 2022). Television advertising expenditure in the United Kingdom from 2012 to 2021, by format (in million GBP) [Graph]. In Statista. Retrieved May 22, 2022, from https://www.statista.com/statistics/301159/television-advertising-revenue-in-the-uk-by-format/
WARC. "Television advertising expenditure in the United Kingdom from 2012 to 2021, by format (in million GBP)." Chart. April 28, 2022. Statista. Accessed May 22, 2022. https://www.statista.com/statistics/301159/television-advertising-revenue-in-the-uk-by-format/
WARC. (2022). Television advertising expenditure in the United Kingdom from 2012 to 2021, by format (in million GBP). Statista. Statista Inc.. Accessed: May 22, 2022. https://www.statista.com/statistics/301159/television-advertising-revenue-in-the-uk-by-format/
WARC. "Television Advertising Expenditure in The United Kingdom from 2012 to 2021, by Format (in Million Gbp)." Statista, Statista Inc., 28 Apr 2022, https://www.statista.com/statistics/301159/television-advertising-revenue-in-the-uk-by-format/
WARC, Television advertising expenditure in the United Kingdom from 2012 to 2021, by format (in million GBP) Statista, https://www.statista.com/statistics/301159/television-advertising-revenue-in-the-uk-by-format/ (last visited May 22, 2022)
