Valentina Dencheva
Researcher
Detailed statistics
Social media ad spending worldwide 2019-2028, by device
Detailed statistics
Meta: annual advertising revenue worldwide 2009-2023
Detailed statistics
Facebook: quarterly number of MAU (monthly active users) worldwide 2008-2023
Social media ad spending worldwide 2019-2028, by device
Social media advertising spending worldwide from 2019 to 2028, by device (in billion U.S. dollars)
Ad spending of the Metaverse advertising industry 2022-2030
Ad spending of the global Metaverse advertising industry from 2022 to 2030 (in billion U.S. dollars)
Digital advertising market share of major companies worldwide 2023
Companies with largest share of digital advertising revenue worldwide in 2023
Digital advertising revenue of leading online companies 2012-2023
Selected online companies ranked by total digital advertising revenue from 2012 to 2023 (in billion U.S. dollars)
Meta: annual advertising revenue worldwide 2009-2023
Annual advertising revenue of Meta Platforms worldwide from 2009 to 2023 (in million U.S. dollars)
Global Facebook advertising revenue 2017-2027
Advertising revenues generated by Facebook worldwide from 2017 to 2027 (in billion U.S. dollars)
Global IAP revenue of Facebook Messenger 2017-2023
Annual app revenue generated by Facebook Messenger worldwide from 2017 to 2023 (in million U.S. dollars)
Leading social media platforms used by marketers worldwide 2024
Leading social media platforms used by marketers worldwide as of January 2024
Planned changes in use of selected social media for organic marketing worldwide 2024
Planned changes in the organic use of selected social media for marketing purposes during the following 12 months worldwide as of January 2024
Average weekly Facebook brand posts 2023, by vertical
Average number of weekly brand posts on Facebook in 2023, by vertical
Facebook brand post types 2014-2021
Types of branded posts on Facebook worldwide from 2014 to 2021
Facebook advertising CTR 2023, by industry
Facebook advertising click-through rate (CTR) worldwide in March 2023, by industry
Facebook advertising CPM 2023, by industry
Facebook advertising cost-per-mille (CPM) worldwide in March 2023, by industry (in U.S. dollars)
Facebook advertising CPC 2023, by industry
Facebook advertising cost-per-click (CPC) worldwide in March 2023, by industry (in U.S. dollars)
Global Facebook pages fan engagement rate 2023, by type of post
Average Facebook page fan engagement with selected post types worldwide as of November 2023
Facebook brand post engagement 2023, by vertical
Average engagement rate with brand posts on Facebook in 2023, by vertical
Leading brands worldwide 2023, by Social Index score
Leading brands worldwide in July 2023, by Social Index score
Social media platforms with highest ROI worldwide 2023
Social media platforms with the largest return on investment (ROI) according to marketers worldwide as of September 2023
Brand value of the most valuable brands worldwide 2024
Leading brands worldwide in 2024, by brand value (in billion U.S. dollars)
Most popular Facebook fan pages globally 2023
Most popular Facebook fan pages worldwide as of September 2023, based on number of fans (in millions)
Leading media owners worldwide 2022, by ad revenue
Leading media companies worldwide in 2022, ranked by advertising revenue (in billion U.S. dollars)
Most trusted brands worldwide 2022
Most trusted brands worldwide in 2022 (index score)
Social media platforms with highest ROI worldwide 2023
Social media platforms with the largest return on investment (ROI) according to marketers worldwide as of September 2023
Most valuable media brands 2023
Leading media brands worldwide in 2023, by brand value (in billion U.S. dollars)
Share of social commerce buyers worldwide 2023, by country
Percentage of online consumers buying from social networks in selected countries worldwide in 2023
Most used social networks 2024, by number of users
Most popular social networks worldwide as of April 2024, by number of monthly active users (in millions)
Leading social media usage reasons worldwide 2023
Most popular reasons for internet users worldwide to use social media as of 4th quarter 2023
Facebook: number of daily active users worldwide 2011-2023
Number of daily active Facebook users worldwide as of 4th quarter 2023 (in millions)
Facebook: quarterly number of MAU (monthly active users) worldwide 2008-2023
Number of monthly active Facebook users worldwide as of 4th quarter 2023 (in millions)
Countries with the most Facebook users 2024
Leading countries based on Facebook audience size as of April 2024 (in millions)
Facebook: countries with the highest Facebook reach 2024
Countries with the highest Facebook audience reach as of April 2024
Facebook: distribution of global audiences 2024, by age and gender
Distribution of Facebook users worldwide as of April 2024, by age and gender
Total global visitor traffic to Facebook.com 2023
Worldwide visits to Facebook.com from July to December 2023 (in billions)
Mon - Fri, 9am - 6pm (EST)
Mon - Fri, 9am - 5pm (SGT)
Mon - Fri, 10:00am - 6:00pm (JST)
Mon - Fri, 9:30am - 5pm (GMT)
Mon - Fri, 9am - 6pm (EST)