Innovation/technology influence on sports footwear purchases in the US 2014

How important is innovation/technology for your sports footwear purchase decisions?*

Innovation/technology influence on sports footwear purchases in the US 2014 This statistic shows how important innovation/technology is to consumers when making a sports footwear purchase decision. 5% of consumers rated this factor as not as all important. An almost equal share rated it as extremely important (34%) or somewhat important (33%)
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How important is innovation/technology for your sports footwear purchase decisions?*

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Share of respondents
Extremely important34%
Somewhat important33%
Neutral22%
Somewhat unimportant6%
Not at all important5%
Share of respondents
Extremely important34%
Somewhat important33%
Neutral22%
Somewhat unimportant6%
Not at all important5%
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This statistic shows how important innovation/technology is to consumers when making a sports footwear purchase decision. 5% of consumers rated this factor as not as all important. An almost equal share rated it as extremely important (34%) or somewhat important (33%)
Show more
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