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Marketing challenges of real-time social engagement in the United Kingdom (UK) 2014
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Share on Social Media
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- Show sources information
- Show publisher information
- Release date
- March 2014
- Region
- United Kingdom
- Survey time period
- February 2014
- Special properties
- marketers*
- Method of interview
- Online survey
- Supplementary notes
- * The source indicates: "Responses are collated from recognisable brands from both B2B (36%) and B2C (64%) from across FMCG, tech, pet food, retail, betting, pharmaceutical, banking and finance, travel, hotel chains, publishers, fashion, groceries, and automotive companies."
More information
- Region
- United Kingdom
- Survey time period
- February 2014
- Special properties
- marketers*
- Method of interview
- Online survey
- Supplementary notes
- * The source indicates: "Responses are collated from recognisable brands from both B2B (36%) and B2C (64%) from across FMCG, tech, pet food, retail, betting, pharmaceutical, banking and finance, travel, hotel chains, publishers, fashion, groceries, and automotive companies."
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Statistics on "Social commerce in the United Kingdom (UK)"
- Market overview
- Market share held by the leading social networks in the United Kingdom (UK) as of November 2018Social networks ranked by market share in the United Kingdom (UK) as of November 2018
- Leading sources of worldwide social media referral traffic in the 2nd half 2017, by share of visitsLeading social media traffic referral sources H2 2017
- Reach of selected social networking websites in Great Britain (GB) from November 2014 to May 2018Reach of selected social networking websites in the Great Britain 2014-2018
- Social media platforms ranked by share of marketers who used them to distribute content in the United Kingdom (UK) from 2016 to 2017Social networks used for content marketing in the UK 2016-2017
- Consumer spending on products recommended by contacts on social media sites in the United Kingdom (UK) as of May 2014Spending on products recommended by contacts on social media sites UK 2014
- Average spend on products recommended by contacts on social media websites in the United Kingdom (UK) as of May 2014, by gender (in GBP)Spend on products recommended by contacts on social media in the UK, by gender
- Share of respondents who had set up their own social network profile in the United Kingdom (UK) from 2015 to 2017, by age*Social network profile creation in the United Kingdom (UK) 2015-2017, by age group
- Social marketing
- Where are your company social profiles?Social networks used by marketers in the United Kingdom (UK) 2014
- Reported impact of social media advertising on user behavior in the United Kingdom (UK) in 2014Social media advertising impact on user behavior in the United Kingdom (UK) 2014
- Social media platforms ranked by effectiveness for content marketing in the United Kingdom (UK) from 2016 to 2017Most effective social networks for content marketing in the UK 2016-2017
- What are the top three benefits of real-time social engagement?Marketing benefits of real-time social media engagement in the United Kingdom 2014
- Most popular brand pages on Facebook in the United Kingdom (UK) as of August 2018 (in million local fans)Most popular brand pages on Facebook in the United Kingdom (UK) August 2018
- Sentiments towards the relationship between social media and advertising in the United Kingdom (UK) in 2014Advertising on social media: consumer attitudes in the United Kingdom (UK) 2014
- Trust in retailers that have a social media presence in the United Kingdom (UK) as of 2013, by respondent typeTrust in retailers with social media presence in the UK 2013, by respondent type
- Share of leading online retailers responding to queries via Twitter in the United Kingdom (UK) from 2010 to 2013*Leading online retailers responding to queries via Twitter in the UK 2010-2013
- User demographics & behavior
- Which of the following have you done using social media?Social media and online shopping user actions taken in the UK 2013
- Share of respondents that use social media to buy products and services in the United Kingdom (UK) 2014, by age*Buying products found on social media in the United Kingdom (UK) 2014, by age
- Online shopping behavior in the United Kingdom (UK) in 2014, by social media useOnline shopping behavior in the United Kingdom (UK) 2014, by social media use
- Social media engagement behavior with Amazon in the United Kingdom (UK) in January 2014Social media engagement with Amazon in the United Kingdom (UK) 2014
- Most popular products purchased after discovery on social media in the United Kingdom (UK) in 2014, by discovery methodProducts purchased after discovery on social media in the UK 2014, by method
- Most popular products purchased after seeing a recommendation by a contact on a social media site in the United Kingdom (UK) in 2014, by genderProducts bought after seeing a social media recommendation in the UK 2014, by gender
- Buying products discovered on social media in the United Kingdom (UK) as of May 2014, by discovery methodBuying products on social media in the UK 2014, by discovery method
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Further Content: Statistics, Studies, and Topic Pages
Statistics
- Best practice for real-time social community management in the United Kingdom 2014
- Marketing skills required for real-time social engagement in the United Kingdom 2014
- Real-time social media marketing information sources in the United Kingdom (UK) 2014
- Attractiveness of a brand's social media page to consumers worldwide 2014
- Real-time social media marketing tools used in the United Kingdom (UK) 2014
- Countries ranked by number of SMB professionals on LinkedIn in 2012
- Annoying actions of brands on social media worldwide 2016
- Social media marketing penetration in the U.S. 2013-2019
- Online brand discovery through celebrity endorsements 2014, by gender
- Most liked industries on social media worldwide 2016
- Reasons businesses use social media in the United Kingdom (UK)
- Online brand discovery through celebrity endorsements 2014, by audience group
- Most annoying industries on social media worldwide July 2016
- Social media used by nonprofit marketers in North America in 2015
- Opinions on agile marketing being the future in Belgium 2015
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- Social Media Marketing Industry Report 2018
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- 2016 Canadian Social Media Monitor
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Statistics on the topic
Free statistics
- Market share held by the leading social networks in the United Kingdom (UK) as of November 2018
- Leading sources of worldwide social media referral traffic in the 2nd half 2017, by share of visits
- Share of respondents who had set up their own social network profile in the United Kingdom (UK) from 2015 to 2017, by age*
- Social media platforms ranked by effectiveness for content marketing in the United Kingdom (UK) from 2016 to 2017
- Most popular brand pages on Facebook in the United Kingdom (UK) as of August 2018 (in million local fans)
- Trust in retailers that have a social media presence in the United Kingdom (UK) as of 2013, by respondent type
- Share of leading online retailers responding to queries via Twitter in the United Kingdom (UK) from 2010 to 2013*
- Share of online retailers responding to queries via Twitter in the United Kingdom (UK) from 2010 to 2013
- Share of respondents that use social media to buy products and services in the United Kingdom (UK) 2014, by age*
- What attracts you to visit a particular brand's social media page?
- Number of small and medium-sized business professionals on LinkedIn as of September 2012, by country (in 1,000)
- Reasons for use of social media by businesses in the United Kingdom (UK) in 2012
- Share of worldwide internet users who find brands through celebrity endorsements as of 4th quarter 2014, by audience group
Premium Statistics
- Reach of selected social networking websites in Great Britain (GB) from November 2014 to May 2018
- Social media platforms ranked by share of marketers who used them to distribute content in the United Kingdom (UK) from 2016 to 2017
- Consumer spending on products recommended by contacts on social media sites in the United Kingdom (UK) as of May 2014
- Average spend on products recommended by contacts on social media websites in the United Kingdom (UK) as of May 2014, by gender (in GBP)
- Where are your company social profiles?
- Reported impact of social media advertising on user behavior in the United Kingdom (UK) in 2014
- What are the top three benefits of real-time social engagement?
- Sentiments towards the relationship between social media and advertising in the United Kingdom (UK) in 2014
- Which of the following have you done using social media?
- Online shopping behavior in the United Kingdom (UK) in 2014, by social media use
- Social media engagement behavior with Amazon in the United Kingdom (UK) in January 2014
- Most popular products purchased after discovery on social media in the United Kingdom (UK) in 2014, by discovery method
- Most popular products purchased after seeing a recommendation by a contact on a social media site in the United Kingdom (UK) in 2014, by gender
- Buying products discovered on social media in the United Kingdom (UK) as of May 2014, by discovery method
- What is essential best practice for real-time social community management?
- What are the three most important skills required for real-time social engagement?
- What sources do you use to support your real-time social media marketing activity?
- What tools do you use to support your real-time social media marketing activity?
- Percentage of social media users who find various actions taken by brands on social media as annoying worldwide as of July 2016
- Social media marketing usage rate in the United States from 2013 to 2019
- Share of worldwide internet users who find brands through celebrity endorsements as of 4th quarter 2014, by gender
- Most popular industries on social media according to social media users worldwide as of July 2016
- Leading most annoying industries on social media according to social media users worldwide as of July 2016
- Social media used by nonprofit marketers in North America in 2015, ranked by usage
- To what extent do you agree with the following: "Is agile marketing the future?"*
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