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Grocery shoppers willing to pay more for customer service in Great Britain 2003-2017

Share of British consumers agreeing with the statement "I will pay a bit more for grocery shopping to get superior customer service" in Great Britain from 2003 to 2017

by Nils-Gerrit Wunsch, last edited Aug 22, 2019
Grocery shoppers willing to pay more for customer service in Great Britain 2003-2017 This statistic shows the share of consumers willing to pay more for grocery shopping to get superior customer service in Great Britain, from biennial surveys conducted between 2003 and 2017. According to the surveys conducted for Bord Bia Irish Food Board, 38 percent of grocery shoppers in 2017 agreed that they would be willing to pay more to get superior customer service, compared to 36 percent in 2015.
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Share of British consumers agreeing with the statement "I will pay a bit more for grocery shopping to get superior customer service" in Great Britain from 2003 to 2017

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