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Thinking about how you discover, consume and interact with music which of the following do you do at least once a month?

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Music activities carried out by digital music buyers in the United Kingdom (UK) 2013 This statistic displays the regular music-related activities carried out by digital music buyers in the United Kingdom (UK) as of 2013. Roughly 50 percent of respondents reported consuming or discovering music by watching music videos on YouTube or Vimeo.
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Description Source More information
This statistic displays the regular music-related activities carried out by digital music buyers in the United Kingdom (UK) as of 2013. Roughly 50 percent of respondents reported consuming or discovering music by watching music videos on YouTube or Vimeo.
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Release date
December 2013
Region
United Kingdom
Survey time period
2012/2013*
Number of respondents
453 respondents
Age group
18 years and older
Special properties
nationally representative; digital music buyers
Method of interview
Online survey
Supplementary notes
* The source does not specify dates of survey.

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Dr. Antonella Mei-Pochtler

Dr. Antonella Mei-Pochtler
Senior Vice President, Boston Consulting Group

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