Number of celebrity endorsement deals for selected soft drink brands in the United States as of June 2016

Soft drinks: celebrity endorsement deals in the U.S. 2016 The statistic illustrates the number of celebrity endorsement deals for selected soft drink brands in the United States as of June 2016. According to the source, Pepsi had over 23 celebrities endorse their product including Beyonce, Calvin Harris, and Britney Spears.
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Number of celebrity endorsements
Pepsi23
Coca-Cola7
Red Bull5
Mountain Dew4
Dr Pepper4
Sprite3
Glaceau Vitamin Water3
Diet Coke1
Number of celebrity endorsements
Pepsi23
Coca-Cola7
Red Bull5
Mountain Dew4
Dr Pepper4
Sprite3
Glaceau Vitamin Water3
Diet Coke1
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Description Source More information
The statistic illustrates the number of celebrity endorsement deals for selected soft drink brands in the United States as of June 2016. According to the source, Pepsi had over 23 celebrities endorse their product including Beyonce, Calvin Harris, and Britney Spears.
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Release date
June 2016
Region
United States
Survey time period
as of June 2016
Supplementary notes
Information from the source: 'data on celebrity endorsements were gathered from official company Web sites, YouTube commercials, an advertising database, and media reports.'

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