Honesty of advertising in the U.S. 2017

The statistic shows data on perceived honesty of advertising in the United States in March 2014 and in March 2017. In 2017, 72 percent of respondents stated they felt the ads they saw, read or heard were honest.

Perception of honesty of advertising according to consumers in the United States in 2014 and 2017

Characteristic	Honest	Dishonest
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Release date

March 2017

More information

Region

United States

Survey time period

March 2014 and March 2017

Special properties

among adults who see any advertising at least once a month

Supplementary notes

Question: How honest do you feel are the advertisements see, read or hear?

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