
Reasons enterprises use social networking sites in France 2014, by industry
This table presents the main reasons why enterprises in France in 2014 had a profile, an account or a user license on one or several social networking sites (such as Facebook, LinkedIn or Google+). In 2014, 42 percent of the enterprises in the accommodation and food services sector have stated that they used social networking sites in order to develop their corporate image or commercialize their products.