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Clothing market: Top brands amongst U.S. teens 2022

Published by
P. Smith,
Jun 2, 2022
Nike was by far the most popular brand of clothing amongst teenagers in the United States, according to survey results from Spring 2022. In that time period, more than a quarter of American teens preferred to buy and wear Nike clothes.

Nike

Nike is one of the world's best known brands, the famous tick logo and "just do it slogan" are instantly recognisable. Their apparel is worn by any of the world's most famous sportstars. Perhaps one of their most iconic lines are the Air Jordan sneakers. All this fame isn't for nothing. Nike was the most valuable apparel brand in 2022.

The increasing popularity of activewear

Activewear has become increasingly popular over the coronavirus (COVID-19) pandemic, as people got used to more comfortable clothing. This has led to sportswear blending into day-to-day fashion. This has helped activewear companies increase their revenues, with brands such as Adidas and Lululemon also seeing an upturn in sales.

Top clothing brands amongst teenagers in the United States as of Spring 2022

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Release date

April 2022

Region

United States

Survey time period

February 16, 2022 to March 22, 2022

Number of respondents

7,100 respondents

Special properties

Average age: 16.2

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Statistics on " Generation Z fashion in the United States "

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Statistics on Generation Z fashion in the United States

Overview

5

Spending

6

Brands

7

Trends

8

Purchasing behavior

6

Further related statistics

17

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Topics

Apparel and footwear consumer behavior in the U.S.Apparel market in the U.S.Fashion e-commerce in the United StatesClothing and apparel market in EuropeGeneration Z fashion in the United States
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