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Name-brand versus store brand: U.S. consumers' purchase preferences of milk 2014

Do you typically buy name-brand or store brand milk?*

by Statista Research Department, last edited Feb 11, 2015
Name-brand versus store brand: U.S. consumers' purchase preferences of milk 2014 This statistic presents the results of a survey among U.S. adult consumers. The survey was fielded online by Harris Interactive in November 2014, asking the respondents whether they typically buy name-brand or store brand milk. The survey revealed that 29 percent of respondents prefer name-brand milk.
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Do you typically buy name-brand or store brand milk?*

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