This statistic shows the development of the audience market share of the public-service television broadcaster ARD in Germany from 2000 to 2021. In 2021, ARD had an audience market share of 12 percent (viewers aged three years and older), according to the AGF (Arbeitsgemeinschaft Fernsehforschung).
Audience market share of public-service television broadcaster ARD in Germany from 2000 to 2021
TV Scope; Monday to Sunday, 3 am to 3 am; 2000: Federal Republic of Germany; from 2001 onwards: TV panel Germany + EU; since 2016 TV panel German-speaking
Supplementary notes
According to the source, the market share indicates the average viewer share of a program, a commercial break, or a specified time period in the overall viewing period of all programs at the respective time. Some figures were taken from previous publications.
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AGF. (January 4, 2022). Audience market share of public-service television broadcaster ARD in Germany from 2000 to 2021 [Graph]. In Statista. Retrieved May 22, 2022, from https://www.statista.com/statistics/413198/market-share-of-tv-broadcaster-ard-germany/
AGF. "Audience market share of public-service television broadcaster ARD in Germany from 2000 to 2021." Chart. January 4, 2022. Statista. Accessed May 22, 2022. https://www.statista.com/statistics/413198/market-share-of-tv-broadcaster-ard-germany/
AGF. (2022). Audience market share of public-service television broadcaster ARD in Germany from 2000 to 2021. Statista. Statista Inc.. Accessed: May 22, 2022. https://www.statista.com/statistics/413198/market-share-of-tv-broadcaster-ard-germany/
AGF. "Audience Market Share of Public-service Television Broadcaster Ard in Germany from 2000 to 2021." Statista, Statista Inc., 4 Jan 2022, https://www.statista.com/statistics/413198/market-share-of-tv-broadcaster-ard-germany/
AGF, Audience market share of public-service television broadcaster ARD in Germany from 2000 to 2021 Statista, https://www.statista.com/statistics/413198/market-share-of-tv-broadcaster-ard-germany/ (last visited May 22, 2022)
