This statistic gives information on the attractiveness of a brand's social media page to consumers worldwide in 2014. The survey revealed that 33 percent of consumers' visit a brand's social media page because they are interested in new product offerings.
What attracts you to visit a particular brand's social media page?
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Statista Accounts:
Access All Statistics. Starting from $468 / Year
Learn more about how Statista can support your business.
Apparel Magazine. (March 31, 2015). What attracts you to visit a particular brand's social media page? [Graph]. In Statista. Retrieved August 19, 2022, from https://www.statista.com/statistics/428126/attractiveness-of-a-brand-s-social-media-page-by-consumers-worldwide/
Apparel Magazine. "What attracts you to visit a particular brand's social media page?." Chart. March 31, 2015. Statista. Accessed August 19, 2022. https://www.statista.com/statistics/428126/attractiveness-of-a-brand-s-social-media-page-by-consumers-worldwide/
Apparel Magazine. (2015). What attracts you to visit a particular brand's social media page?. Statista. Statista Inc.. Accessed: August 19, 2022. https://www.statista.com/statistics/428126/attractiveness-of-a-brand-s-social-media-page-by-consumers-worldwide/
Apparel Magazine. "What Attracts You to Visit a Particular Brand's Social Media Page?." Statista, Statista Inc., 31 Mar 2015, https://www.statista.com/statistics/428126/attractiveness-of-a-brand-s-social-media-page-by-consumers-worldwide/
Apparel Magazine, What attracts you to visit a particular brand's social media page? Statista, https://www.statista.com/statistics/428126/attractiveness-of-a-brand-s-social-media-page-by-consumers-worldwide/ (last visited August 19, 2022)
