According to recent reporting and data, sales of the advertising and related services in Canada to businesses accounted for 77.3 percent of total industry ad sales in 2020, down from 79.5 percent in the previous year. Sales to government and public organizations accounted for seven percent in 2020.
Distribution of sales in advertising and related services industry in Canada from 2013 to 2020, by type of client
Characteristic
Sales to businesses
Sales to individuals and households
Sales to government, not-for-profit organizations and public institutions
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StatCan. (February 10, 2022). Distribution of sales in advertising and related services industry in Canada from 2013 to 2020, by type of client [Graph]. In Statista. Retrieved June 26, 2022, from https://www.statista.com/statistics/478632/canada-advertising-and-related-services-sales-by-client-type/
StatCan. "Distribution of sales in advertising and related services industry in Canada from 2013 to 2020, by type of client." Chart. February 10, 2022. Statista. Accessed June 26, 2022. https://www.statista.com/statistics/478632/canada-advertising-and-related-services-sales-by-client-type/
StatCan. (2022). Distribution of sales in advertising and related services industry in Canada from 2013 to 2020, by type of client. Statista. Statista Inc.. Accessed: June 26, 2022. https://www.statista.com/statistics/478632/canada-advertising-and-related-services-sales-by-client-type/
StatCan. "Distribution of Sales in Advertising and Related Services Industry in Canada from 2013 to 2020, by Type of Client." Statista, Statista Inc., 10 Feb 2022, https://www.statista.com/statistics/478632/canada-advertising-and-related-services-sales-by-client-type/
StatCan, Distribution of sales in advertising and related services industry in Canada from 2013 to 2020, by type of client Statista, https://www.statista.com/statistics/478632/canada-advertising-and-related-services-sales-by-client-type/ (last visited June 26, 2022)
