Sales of advertising and related services in Canada to businesses accounted for 76.2 percent of the total industry ad sales in 2022. Ad sales outside Canada accounted for over 15 percent while the share of sales to governments, not-for-profit organizations and public institutions stood at 7.4 percent.
Distribution of sales in advertising and related services industry in Canada from 2015 to 2022, by type of client
Characteristic
Sales to businesses
Sales to individuals and households
Sales to government, not-for-profit organizations and public institutions
Sales outside Canada (exports)
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StatCan. (March 1, 2024). Distribution of sales in advertising and related services industry in Canada from 2015 to 2022, by type of client [Graph]. In Statista. Retrieved September 01, 2024, from https://www.statista.com/statistics/478632/canada-advertising-and-related-services-sales-by-client-type/
StatCan. "Distribution of sales in advertising and related services industry in Canada from 2015 to 2022, by type of client." Chart. March 1, 2024. Statista. Accessed September 01, 2024. https://www.statista.com/statistics/478632/canada-advertising-and-related-services-sales-by-client-type/
StatCan. (2024). Distribution of sales in advertising and related services industry in Canada from 2015 to 2022, by type of client. Statista. Statista Inc.. Accessed: September 01, 2024. https://www.statista.com/statistics/478632/canada-advertising-and-related-services-sales-by-client-type/
StatCan. "Distribution of Sales in Advertising and Related Services Industry in Canada from 2015 to 2022, by Type of Client." Statista, Statista Inc., 1 Mar 2024, https://www.statista.com/statistics/478632/canada-advertising-and-related-services-sales-by-client-type/
StatCan, Distribution of sales in advertising and related services industry in Canada from 2015 to 2022, by type of client Statista, https://www.statista.com/statistics/478632/canada-advertising-and-related-services-sales-by-client-type/ (last visited September 01, 2024)
Distribution of sales in advertising and related services industry in Canada from 2015 to 2022, by type of client [Graph], StatCan, March 1, 2024. [Online]. Available: https://www.statista.com/statistics/478632/canada-advertising-and-related-services-sales-by-client-type/