Usage of coupons sent via post in the United Kingdom (UK) 2011-2014

Share of consumers using printed coupons received via post in the United Kingdom (UK) from 2011 to 2014

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Source

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Release date

March 2015

Region

United Kingdom

Survey time period

2011 to 2014

Number of respondents

1180*

Special properties

Adult consumers

Method of interview

Online survey

Supplementary notes

The original survey question was phrased by the source as follows: "Have you used these kinds of promotions in the last 12 months? - printed coupon sent via post." Refers to coupons addressed directly to the occupant. Excludes printed coupons dropped through the letterbox.

* 2014 survey; n (2013) = 1072; n (2012) = 1140. Number of respondents in 2011 not given.
** All who had printed coupons in the 12 months prior to the survey.
Surveys were conducted during July and August of each year.

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