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Perceptions on retailers offering digital coupons for smartphones in the UK 2016

How would your opinion on a retailer change if they started to deliver digitalized coupons and offers that you could save to your smartphone?*

by Statista Research Department, last edited Nov 28, 2016
Perceptions on retailers offering digital coupons for smartphones in the UK 2016 This statistic displays the results of a 2016 survey in which respondents in the United Kingdom (UK) were asked how their opinion on a retailer would change if the retailer started to deliver digitalized coupons and offers which they could save to their smartphone. Among those surveyed, 38 percent said they would have either a much more positive opinion or somewhat more positive opinion of a retailer if they started to offer digital coupons, while 40 percent claimed that this would have no impact on their opinion.
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How would your opinion on a retailer change if they started to deliver digitalized coupons and offers that you could save to your smartphone?*

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Coupon and promotional offer usage in the United Kingdom (UK)
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Statistics on "Coupon and promotional offer usage in the United Kingdom (UK)"
  • Promotional usage
  • Coupon usage
  • Digital and mobile coupons
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