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Mobile phone coupon usage in the United Kingdom (UK) 2013-2014

Share of consumers using coupons accessed via mobile phone in the United Kingdom (UK) in 2013 and 2014

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Source

Release date

March 2015

Region

United Kingdom

Survey time period

2013 to 2014

Number of respondents

1180*

Special properties

Adult consumers

Method of interview

Online survey

Supplementary notes

The original survey question was phrased by the source as follows: "Have you used these kinds of promotions in the last 12 months? - a coupon accessed through your mobile phone"

* 2014 survey; n (2013) = 1072; n (2012) = 1140. Number of respondents in 2011 not given.
Surveys were conducted during July and August of each year.
Figure for 2013 taken 9th report edition.

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Statistics on "Coupon and promotional offer usage in the United Kingdom (UK)"

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