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Brazil: gender distribution of digital buyers 2015-2018
Brazil: gender distribution of digital buyers 2015-2018
Distribution of online shopping users in Brazil from 2015 to 2018, by gender
by Marina Pasquali,
last edited
May 28, 2019
This statistic depicts the gender distribution of digital buyers in Brazil from 2015 to 2018. In 2018, 52.3 percent of online shoppers in Brazil were women, up from a share of 50.6 percent a year earlier.
Distribution of online shopping users in Brazil from 2015 to 2018, by gender
Loading statistic...
| Female | Male | |
|---|---|---|
| 2018 | 52.3% | 47.7% |
| 2017 | 50.6% | 49.4% |
| 2016 | 51.6% | 48.4% |
| 2015 | 48.6% | 51.4% |
| Female | Male | |
|---|---|---|
| 2018 | 52.3% | 47.7% |
| 2017 | 50.6% | 49.4% |
| 2016 | 51.6% | 48.4% |
| 2015 | 48.6% | 51.4% |
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by Marina Pasquali,
last edited
May 28, 2019
This statistic depicts the gender distribution of digital buyers in Brazil from 2015 to 2018. In 2018, 52.3 percent of online shoppers in Brazil were women, up from a share of 50.6 percent a year earlier.
- Show sources information
- Show publisher information
- Release date
- March 2019
- Region
- Brazil
- Survey time period
- 2015 to 2018
Free access to basic statistics
Source
- Show sources information
- Show publisher information
- Release date
- March 2019
More information
- Region
- Brazil
- Survey time period
- 2015 to 2018
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Statistics on "E-commerce in Brazil"
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- Digital buyer penetration in Brazil from 2017 to 2023 (in percent)Digital buyer penetration in Brazil 2017-2023
- Number of online shopping users in Brazil from 2013 to 2018 (in millions)Brazil: number of digital buyers 2013-2018
- Annual change in the number of online shopping users in Brazil from 2014 to 2018Brazil: digital buyers growth rate 2014-2018
- Distribution of online shopping users in Brazil from 2015 to 2018, by genderBrazil: gender distribution of digital buyers 2015-2018
- Distribution of online shopping users in Brazil in 2018, by age groupBrazil: age distribution of digital buyers 2018
- Distribution of online shoppers in Brazil in 2017, by regionBrazil: online shoppers in 2017, by region
- Distribution of online shoppers in Brazil in 1st half 2018, by household income classBrazil: online shoppers H1 2018, by consumer income class
- Consumer spending
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- Average retail e-commerce revenue per user in Brazil from 2017 to 2023 (in U.S. dollars)Retail e-commerce ARPU in Brazil 2017-2023
- Average online shopping value in Brazil from 2011 to 2019 (in Brazilian reals)Brazil: average online ticket value 2011-2019
- Most popular retail e-commerce categories in Brazil in 2018, by revenue shareBrazil: retail e-commerce category revenue share 2018
- Sales revenue generated by online shopping on selected days in Brazil in 2018 (in billion Brazilian reals)Brazil: online shopping revenue 2018, by holiday
- Average sales value per checkout in online shopping on selected days in Brazil in 2018 (in Brazilian reals)Brazil: online shopping average sales value per checkout 2018, by holiday
- Distribution of e-commerce spending in Brazil in 2017, by payment methodBrazil: payment methods e-commerce sales share 2017
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- Most popular e-commerce categories in Brazil from January to June 2018, by sales volume shareBrazil: e-commerce category sales volume share H1 2018
- Maximum delivery time that digital buyers considered acceptable for online purchases in Brazil in 2017Brazil: maximum delivery time according to online shoppers 2017
- Share of digital buyers who claimed to have abandoned their online shopping cart in Brazil in 2017, by reason givenBrazil: online shopping cart abandonment rate 2017, by reason
- Net Promoter Score of online shopping portal Netshoes in Brazil in 2016 and 2017Brazil: Net Promoter Score of e-tailer Netshoes 2016-2017
- Net Promoter Score of online shopping portal Mercado Livre in Brazil in 2016 and 2017Brazil: Net Promoter Score of e-tailer Mercado Livre 2016-2017
- Net Promoter Score of Amazon in Brazil in 2016 and 2017Brazil: Net Promoter Score of Amazon 2016-2017
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- Share of population who bought something online via phone in the past month as of 3rd quarter 2018, by countryMobile phone commerce reach in selected countries 2018
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Statistics on "E-commerce in Brazil"
- Total retail e-commerce revenue in Brazil 2017-2023
- Brazil: growth rate of e-commerce revenue 2011-2019
- Latin America: online shopping growth rate 2017-2018, by country
- BRIC retail e-commerce sales 2016-2023
- Digital Market Outlook: retail e-commerce sales CAGR in selected markets 2019-2023
- E-retail as share of total retail sales in selected countries 2017
- Global cross-border e-commerce 2018
- Brazil: most-visited online retailers 2019
- Brazil: leading e-commerce retailers 2017, by Net Promoter Score
- Brazil: Net Promoter Score of online shopping portals 2017
- Popular types of online shops in Brazil 2017
- Mercado Livre revenue in Brazil 2015-2018
- B2W net revenue 2016-2018
- Saraiva net revenue 2015-2018
- Online retail users in Brazil 2017-2023
- Digital buyer penetration in Brazil 2017-2023
- Brazil: number of digital buyers 2013-2018
- Brazil: digital buyers growth rate 2014-2018
- Brazil: gender distribution of digital buyers 2015-2018
- Brazil: age distribution of digital buyers 2018
- Brazil: online shoppers in 2017, by region
- Brazil: online shoppers H1 2018, by consumer income class
- Retail e-commerce ARPU in Brazil 2017-2023
- Brazil: average online ticket value 2011-2019
- Brazil: retail e-commerce category revenue share 2018
- Brazil: online shopping revenue 2018, by holiday
- Brazil: online shopping average sales value per checkout 2018, by holiday
- Brazil: payment methods e-commerce sales share 2017
- Revenue forecast in the BRIC countries in the Online Travel Booking market in 2018
- Brazil: online shopping number of checkouts 2018, by holiday
- Brazil: online shopping growth rate 2018, by holiday
- Brazil: e-commerce category sales volume share H1 2018
- Brazil: maximum delivery time according to online shoppers 2017
- Brazil: online shopping cart abandonment rate 2017, by reason
- Brazil: Net Promoter Score of e-tailer Netshoes 2016-2017
- Brazil: Net Promoter Score of e-tailer Mercado Livre 2016-2017
- Brazil: Net Promoter Score of Amazon 2016-2017
- Brazil: Net Promoter Score of eBay 2016-2017
- Brazil: e-commerce sales 2018-2022, by device
- Brazil: m-commerce transaction volume H1 2011-2018
- Brazil: favorite categories in smartphone shopping 2018
- Mobile phone commerce reach in selected countries 2018
- Brazil: Black Friday mobile shopping sales share 2013-2017
- Mexico: share of digital buyers in El Buen Fin 2018, by age
- Brazil: average age of digital buyers 2016-2018
- Digital buyer penetration in North America 2013-2018
- Colombia: online shoppers 2017, by age
- Colombia: online shoppers 2017, by gender
- Share of online shoppers in Canada 2007-2016
- Share of online shoppers in Canada 2007-2016, by age
- Mexico: main retail websites in El Buen Fin 2018, by reach
- Mexico: main online shopping reasons during El Buen Fin 2018
- Share of users of collaborative platforms and apps in Spain in 2016, by type of use
- Reasons for abandoning online shopping carts in Europe in 2015
- Digital buyer penetration in Belgium in 2014, by age group
- Sources influencing shoppers to make online purchases in Spain as of May 2015
- Brazil: number of digital shoppers 2014-2019
- U.S. Walmart.com shopping frequency 2017, by gender
- Taiwan: number of online shoppers 2012-2015
- Per capita expenditure on digital purchases in India 2017-2022
- Individuals ordering telecommunication online in Sweden 2018, by age group and gender
- Ways of purchasing from mobile device in Norway 2018
- Share of cross-border import e-commerce shoppers in China 2018, by age group
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