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Share of U.S. consumers who took advantage of different kinds of discounts or deals

This statistic shows what kinds of discounts or deals consumers in the United States took advantage of in 2016, by age. The survey revealed that 92 percent of respondents between 18 and 29 years stated that they used discount coupons and gift cards.

Share of U.S. consumers who took advantage of different kinds of discounts or deals in 2016, by age group

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Sources

Release date

January 2017

Region

United States

Survey time period

August 8 to 20, 2016

Number of respondents

total survey n=1,000

Age group

18 years and older

Method of interview

Online survey

Supplementary notes

Original question: "How often do you take advantage of the following kinds of discounts or deals?"
Respondents used that kind of coupon at least once per year.

Number of total respondents by age:
18 to 29 years: 131
30 to 39 years: 134
40 to 49 years: 193
50 to 59 years: 239
60 to 69 years: 210
70 years or more: 93

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Statistics on "Coupon market in the United States"

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