Important laundry detergent attributes worldwide 2015, by region

This statistic shows the importance of selected laundry detergent attributes worldwide as of September 2015. During the survey, 41 percent of respondents in North America said the lowest price is important when purchasing laundry detergent.

Importance of selected household laundry detergent attributes worldwide as of September 2015, by region

North AmericaLatin AmericaAfrica/Middle EastEuropeAsia-Pacific
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Source

Release date

April 2016

Region

Worldwide

Survey time period

August 10 to September 4, 2015

Number of respondents

30,000+

Special properties

Global survey of 61 countries

Method of interview

Online survey

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Statistics on "Household cleaning and laundry products market worldwide"

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