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Most chosen home care brands worldwide in 2017, by consumer reach points
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Most chosen home care brands worldwide in 2017, by consumer reach points
Leading 20 home care brands worldwide in 2017, by household reach (in million Consumer Reach Points)*
by Liam O'Connell,
last edited
Nov 26, 2018
This statistic presents the leading twenty home care brands worldwide in 2017, ranked by consumer reach points. That year, Sunlight was the leading home care brand worldwide, with approximately 1.31 billion consumer reach points. Downy and Vim ranked in second and third place, with 1.29 billion and 948 million consumer reach points, respectively.
Leading 20 home care brands worldwide in 2017, by household reach (in million Consumer Reach Points)*
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Description
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by Liam O'Connell,
last edited
Nov 26, 2018
This statistic presents the leading twenty home care brands worldwide in 2017, ranked by consumer reach points. That year, Sunlight was the leading home care brand worldwide, with approximately 1.31 billion consumer reach points. Downy and Vim ranked in second and third place, with 1.29 billion and 948 million consumer reach points, respectively.
- Show sources information
- Show publisher information
- Release date
- May 2018
- Region
- Worldwide
- Survey time period
- 52-week period between November 2016 and October 2017
- Supplementary notes
- * Consumer Reach Points (CRPs) are a measurement of brand penetration (how many households buy the brand) and and purchase frequency (how often consumers buy the brand). You can find detailed information about the report's methodology here.
Source
- Show sources information
- Show publisher information
- Release date
- May 2018
More information
- Region
- Worldwide
- Survey time period
- 52-week period between November 2016 and October 2017
- Supplementary notes
- * Consumer Reach Points (CRPs) are a measurement of brand penetration (how many households buy the brand) and and purchase frequency (how often consumers buy the brand). You can find detailed information about the report's methodology here.
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Statistics
- Household penetration rates of the leading home care brands worldwide 2017
- Most chosen home care brands in the Ireland 2017, by consumer reach points
- Most chosen home care brands in the United States in 2017, by consumer reach points
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- Most chosen home care brands in the Greece 2017, by consumer reach points
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- Leading home care brands' household penetration rate in Poland 2017
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- Brazil: home care products sales growth 2015, by category
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