This statistic shows the share of selected major companies using e-commerce product features designed for digital user experience in Finland in 2019, by type of feature. In that year, detailed product or service information feature was the most common among the surveyed companies, 93 percent of companies having it on their website. Another common feature, promotion of CSR on the website, accounted for a share of 88 percent. In the same year, product comparison feature was provided by 36 percent of companies.
Share of selected major companies using e-commerce product features designed for digital user experience in Finland in 2019, by type of feature
66 B2B and B2C company brands from 16 different industries with significant turnover and decision-making bodies located in Finland
Supplementary notes
The source adds the following information:
"Due to the fact that not every type of online activity is necessary for every business sector, the percentages only include companies for which the online activity in question is considered necessary."
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Magenta Advisory, & BearingPoint. (November 6, 2018). Share of selected major companies using e-commerce product features designed for digital user experience in Finland in 2019, by type of feature [Graph]. In Statista. Retrieved August 17, 2022, from https://www.statista.com/statistics/714881/share-of-selected-major-companies-using-e-commerce-product-features-in-finland/
Magenta Advisory, und BearingPoint. "Share of selected major companies using e-commerce product features designed for digital user experience in Finland in 2019, by type of feature." Chart. November 6, 2018. Statista. Accessed August 17, 2022. https://www.statista.com/statistics/714881/share-of-selected-major-companies-using-e-commerce-product-features-in-finland/
Magenta Advisory, BearingPoint. (2018). Share of selected major companies using e-commerce product features designed for digital user experience in Finland in 2019, by type of feature. Statista. Statista Inc.. Accessed: August 17, 2022. https://www.statista.com/statistics/714881/share-of-selected-major-companies-using-e-commerce-product-features-in-finland/
Magenta Advisory, and BearingPoint. "Share of Selected Major Companies Using E-commerce Product Features Designed for Digital User Experience in Finland in 2019, by Type of Feature." Statista, Statista Inc., 6 Nov 2018, https://www.statista.com/statistics/714881/share-of-selected-major-companies-using-e-commerce-product-features-in-finland/
Magenta Advisory & BearingPoint, Share of selected major companies using e-commerce product features designed for digital user experience in Finland in 2019, by type of feature Statista, https://www.statista.com/statistics/714881/share-of-selected-major-companies-using-e-commerce-product-features-in-finland/ (last visited August 17, 2022)
