
Christmas book sales revenue in Brazil 2020-2021
Retail book sales revenue during the Black Friday season in Brazil added up to nearly 217 million reals in 2021.
During 2021's Christmas season – from December 6, 2021, to January 2, 2022 – book retailers across Brazil generated 235 million Brazilian reals in revenue. One year before, the figure amounted to less than 206 million reals during the same period.