The statistic presents the reasons to like advertising in Chile as of November 2016. During a survey, 57.8 percent of respondents stated they liked short and precise ads, while 52.3 percent said they appreciated funny ones.
Multiple answers were possible. The source states that 78 percent of respondents to the survey came from the Santiago Metropolitan Region and for this reason the results are not representative for the whole country.
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Media Interactive, & Tren Digital, & Pontificia Universidad Católica de Chile. (March 21, 2017). Reasons to like advertising in Chile in 2016 [Graph]. In Statista. Retrieved July 27, 2024, from https://www.statista.com/statistics/761258/reasons-like-advertising-chile/
Media Interactive, und Tren Digital, und Pontificia Universidad Católica de Chile. "Reasons to like advertising in Chile in 2016." Chart. March 21, 2017. Statista. Accessed July 27, 2024. https://www.statista.com/statistics/761258/reasons-like-advertising-chile/
Media Interactive, Tren Digital, Pontificia Universidad Católica de Chile. (2017). Reasons to like advertising in Chile in 2016. Statista. Statista Inc.. Accessed: July 27, 2024. https://www.statista.com/statistics/761258/reasons-like-advertising-chile/
Media Interactive, and Tren Digital, and Pontificia Universidad Católica de Chile. "Reasons to like Advertising in Chile in 2016." Statista, Statista Inc., 21 Mar 2017, https://www.statista.com/statistics/761258/reasons-like-advertising-chile/
Media Interactive & Tren Digital & Pontificia Universidad Católica de Chile, Reasons to like advertising in Chile in 2016 Statista, https://www.statista.com/statistics/761258/reasons-like-advertising-chile/ (last visited July 27, 2024)
Reasons to like advertising in Chile in 2016 [Graph], Media Interactive, & Tren Digital, & Pontificia Universidad Católica de Chile, March 21, 2017. [Online]. Available: https://www.statista.com/statistics/761258/reasons-like-advertising-chile/
