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Most used social media in Finland 2020, by gender

Published by E. Niinimäki, Nov 16, 2020
As of 2020, 91 percent of female and 77 percent of male respondents used WhatsApp, making it the most used social media platform in Finland. Similarly, other commonly used platforms, such as Facebook and YouTube, were more popular among women than men. On the contrary, Twitter and Reddit had more male than female users in Finland.

What social media platforms do you use?

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Source

In cooperation with
AudienceProject
Release date

September 2020

Region

Finland

Survey time period

Q3 2020

Number of respondents

2,000 respondents

Method of interview

Online survey

Supplementary notes

The source does not provide information on the original wording used during the survey. Thus, the wording chosen for this statistic may differ slightly from the one in the survey.

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