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Reasons for purchasing luxury goods worldwide 2013

This chart shows the main incentives for the purchase of luxury goods worldwide in 2013. All in all, more than 80 percent of respondents bought luxury goods because they valued the quality of these products.

Why do you buy luxury goods?*

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Sources

Release date

November 2013

Region

Brazil, China, France, Germany, Italy, Japan, Spain, United Kingdom, United States

Survey time period

autumn 2013

Number of respondents

900 respondents

Special properties

people with a monthly income over 2,000 euros who bought a luxury product in the six months preceding the survey

Method of interview

Online survey

Supplementary notes

* The question was formulated by the source as follows:
"Buying luxury goods means for you..."

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Statistics on "Prada"

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