Value distribution for sponsored online videos on Facebook in the UK 2017, by genre
This statistic presents the extrapolated market value distribution for sponsored content on Facebook on the United Kingdom (UK) market as of the second quarter of 2017. In that time, entertainment-related branded content on Facebook was worth approximately 39 million British pounds, followed by content in the sports category, generating further 33 million British pounds, and food & drink as the third in the ranking, with a value of 12 million British pounds.