In Italy, as of 2020, public institutions were the B2C (business to consumer) industry with the highest rate of newsletters that were opened by users, that is, 27.1 percent. Associations and political organizations followed, with a share of 21.2 percent.
Share of opened newsletters in Italy in 2020, by B2C (business-to-consumer) sector
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MailUp. (April 23, 2021). Share of opened newsletters in Italy in 2020, by B2C (business-to-consumer) sector [Graph]. In Statista. Retrieved October 09, 2024, from https://www.statista.com/statistics/879306/opening-rate-of-newsletters-by-industry-in-italy/
MailUp. "Share of opened newsletters in Italy in 2020, by B2C (business-to-consumer) sector." Chart. April 23, 2021. Statista. Accessed October 09, 2024. https://www.statista.com/statistics/879306/opening-rate-of-newsletters-by-industry-in-italy/
MailUp. (2021). Share of opened newsletters in Italy in 2020, by B2C (business-to-consumer) sector. Statista. Statista Inc.. Accessed: October 09, 2024. https://www.statista.com/statistics/879306/opening-rate-of-newsletters-by-industry-in-italy/
MailUp. "Share of Opened Newsletters in Italy in 2020, by B2c (Business-to-consumer) Sector." Statista, Statista Inc., 23 Apr 2021, https://www.statista.com/statistics/879306/opening-rate-of-newsletters-by-industry-in-italy/
MailUp, Share of opened newsletters in Italy in 2020, by B2C (business-to-consumer) sector Statista, https://www.statista.com/statistics/879306/opening-rate-of-newsletters-by-industry-in-italy/ (last visited October 09, 2024)
Share of opened newsletters in Italy in 2020, by B2C (business-to-consumer) sector [Graph], MailUp, April 23, 2021. [Online]. Available: https://www.statista.com/statistics/879306/opening-rate-of-newsletters-by-industry-in-italy/