This timeline depicts the value of annual investments on online advertising in Italy from 2000 to 2018. According to source, the annual expenditure on online advertising has increased over the considered period, going from 68 million euros in 2000 to 2,716 million euros in 2018.
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Italy: online advertising investments 2000-2018
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Value of annual investments on online advertising in Italy from 2000 to 2018 (in 1,000,000 euros)
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This timeline depicts the value of annual investments on online advertising in Italy from 2000 to 2018. According to source, the annual expenditure on online advertising has increased over the considered period, going from 68 million euros in 2000 to 2,716 million euros in 2018.
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Description
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This timeline depicts the value of annual investments on online advertising in Italy from 2000 to 2018. According to source, the annual expenditure on online advertising has increased over the considered period, going from 68 million euros in 2000 to 2,716 million euros in 2018.
Show more- Show sources information
- Show publisher information
- Release date
- June 2018
- Region
- Italy
- Survey time period
- 2000 to 2018
More information
- Region
- Italy
- Survey time period
- 2000 to 2018
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+Online ads: video completion and click through rates UK 2017, by ad length
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Statistics on "Digital advertising in the United Kingdom (UK)"
- Market overview
The most important statistics
- Digital advertising spending in the United Kingdom (UK) from 2007 to 2019 (in million GBP)Digital advertising spending in the United Kingdom (UK) 2007-2019
- Digital advertising expenditure in the United Kingdom (UK) from 2008 to 2017, by format (in million GBP)Digital advertising spending in the UK 2008-2017, by format
- Digital advertising revenue in the United Kingdom (UK) from 2016 to 2022, by mobile and desktop (in million U.S. dollars)Digital Market Outlook: digital advertising revenue in the UK 2016-2022, by device
- Share of advertising spending going on digital advertising in France, the UK and Germany from 2014 to 2016Digital share of advertising spending in selected countries 2014-2016
- Digital publisher advertising revenue growth in the United Kingdom (UK) in 4th quarter 2017 vs. 4th quarter 2016, by formatDigital publisher advertising revenue growth in the UK Q4 2017, by format
- Leading spending industry sectors on digital display advertising in the United Kingdom (UK) in first half 2016, ranked by share of spending*Digital display ad spending in the UK H1 2016, by industry
- Paid digital advertising methods ranked by effectiveness according to marketers in the United Kingdom (UK) in 2016Most effective paid digital advertising methods in the United Kingdom (UK) 2016
- Market leaders
The most important statistics
- Facebook's advertising revenue worldwide from 2009 to 2018 (in million U.S. dollars)Facebook: advertising revenue worldwide 2009-2018
- Facebook's digital advertising revenue in the United Kingdom (UK) from 2011 to 2019 (in million GBP)Facebook's digital advertising revenue in the United Kingdom (UK) 2011-2019
- Worldwide net digital advertising revenues of Google from 2014 to 2018 (in billion U.S. dollars)Global Google digital advertising revenues 2014-2018
- Google's digital advertising revenue in the United Kingdom (UK) from 2011 to 2019 (in million GBP)Google's digital advertising revenue in the United Kingdom (UK) 2011-2019
- Ranking of digital and specialist advertising agencies located in the United Kingdom (UK) in 2017Leading digital & specialist ad agencies in the United Kingdom (UK) 2017
- Performance metrics
The most important statistics
- Digital video advertising completion and click through rates in the United Kingdom (UK) in 3rd quarter 2017, by ad length (index*)Online ads: video completion and click through rates UK 2017, by ad length
- Digital video advertising completion and click through rates in the United Kingdom (UK) in 3rd quarter 2017, by device (index*)Online ads: video completion and click through rates UK 2017, by device
- Digital video advertising completion and click through rates in the United Kingdom (UK) in 3rd quarter 2017, by age (index*)Online ads: video completion and click through rates United Kingdom (UK) 2017, by age
- Product types ranked by display advertising click-through rate (CTR) in the United Kingdom (UK) as of September 2016*Display advertising click-through rate in the United Kingdom 2016, by product type
- What sources do you use to identify the best brands?*Consumer trust in brand advertising in the United Kingdom (UK) 2016, by source
- Mobile advertising market
The most important statistics
- Mobile advertising revenue in the United Kingdom (UK) from 2008 to 2017 (in million GBP)Mobile advertising revenue in the United Kingdom (UK) 2008-2017
- Share of mobile in digital advertising spending in the United Kingdom from 2008 to 2017Mobile share of digital advertising spending in the United Kingdom (UK) 2008-2017
- Mobile advertising reach in the United Kingdom (UK) from third quarter 2013 to second quarter 2016 (in million individuals)Mobile advertising reach in the United Kingdom (UK) Q3 2013-Q2 2016
- Mobile advertising conversions in the United Kingdom (UK) from third quarter 2013 to second quarter 2016 (in million individuals)Mobile advertising conversions in the United Kingdom (UK) Q3 2013-Q2 2016
- What are the primary mobile challenges for publishers?Main mobile advertising challenges for publishers in the United Kingdom (UK) 2016
- What do you feel are the biggest mobile opportunities for publishers?Key mobile advertising opportunities for publishers in the United Kingdom (UK) 2016
- Consumer opinion on how to make mobile advertisements better or more acceptable in the United Kingdom (UK) in 2016Consumer opinion on how to improve mobile ads in the UK 2016
- Ad blocking
The most important statistics
- Estimated total lost revenue from ad blocking in the United Kingdom (UK) from 2014 to 2017 (in billion U.S. dollars)Lost revenue from ad blocking in the United Kingdom (UK) 2014-2017
- Proportion of UK adults using ad blocking technology from March 2015 to February 2018Ad block usage penetration in the United Kingdom (UK) 2015-2018
- Share of respondents that used ad blocking software in the United Kingdom (UK) as of February 2017, by demographicUsage of ad blocking software in the United Kingdom (UK) 2017, by demographic
- Share of respondents that used ad blocking software in the United Kingdom (UK) as of February 2017, by typeUsage of ad blocking software in the United Kingdom (UK) 2017, by type
- Main reason for switching off ad blocking software in the United Kingdom (UK) 2016-2017Key reason for switching of ad blocking software in the United Kingdom (UK) 2016-2017
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Further Content: Statistics, Studies, and Topic Pages
Statistics
- Italy: per capita online ad investments 2000-2018
- Italy: advertising investments 2017, by medium
- Global digital ad spend 2016-2020
- Growth of online advertising spending in Central and Eastern Europe 2016, by format
- Internet video advertising expenditure in Germany 2008-2013
- Increase in the market volume of search engine advertising in China 2010
- Highest spending paid-search ad markets in Europe 2017, by country
- Monthly net advertising investments in digital display ads in Germany 2015-2018
- Paid Google search ad spend in the Netherlands 2016, by device
- Growth of online advertising spending in Western Europe H1 2016, by format
- Advertising expenditure in Canada 2007-2013, by medium
- Global social media advertising spending share 2013-2017
- Share of video display advertising spending in Europe 2017, by country
- Global social media advertising spending share 2013-2017, by region
- Growth of online advertising in Europe 2017, by format and device
- Online ad formats ranked by highest investments in Germany 2014-2018
- Distribution of online ad spending in Europe 2006-2017, by format
Studies
- Internet Advertising Revenue Report 2017
- Internet Advertising Revenue Report 2016
- IAB Report on 2017 Digital Advertising Spend
- Digital advertising in the United Kingdom (UK)
- Advertising market in the U.S.
- Advertising in Europe
- E-mail marketing in the United Kingdom (UK)
- Advertising in the United Kingdom (UK)
- Digital advertising in Europe
- Advertising in Germany
- Programmatic advertising in the United Kingdom (UK)
- Internet Advertising Revenue Report 2015
- Internet Advertising Revenue Report 2014
- Forward Markets 2013–2018: Moving Direct Display Ad Sales onto the RTB Platform
- The magazine industry in the Netherlands
Statistics on the topic
Free statistics
- Digital publisher advertising revenue growth in the United Kingdom (UK) in 4th quarter 2017 vs. 4th quarter 2016, by format
- Facebook's digital advertising revenue in the United Kingdom (UK) from 2011 to 2019 (in million GBP)
- Worldwide net digital advertising revenues of Google from 2014 to 2018 (in billion U.S. dollars)
- Social media advertising expenditure as share of digital advertising spending worldwide from 2013 to 2017
- Social media advertising expenditure as share of digital advertising spending worldwide from 2013 to 2017, by region
Premium Statistics
- Digital advertising spending in the United Kingdom (UK) from 2007 to 2019 (in million GBP)
- Digital advertising expenditure in the United Kingdom (UK) from 2008 to 2017, by format (in million GBP)
- Digital advertising revenue in the United Kingdom (UK) from 2016 to 2022, by mobile and desktop (in million U.S. dollars)
- Share of advertising spending going on digital advertising in France, the UK and Germany from 2014 to 2016
- Leading spending industry sectors on digital display advertising in the United Kingdom (UK) in first half 2016, ranked by share of spending*
- Paid digital advertising methods ranked by effectiveness according to marketers in the United Kingdom (UK) in 2016
- Facebook's advertising revenue worldwide from 2009 to 2018 (in million U.S. dollars)
- Google's digital advertising revenue in the United Kingdom (UK) from 2011 to 2019 (in million GBP)
- Ranking of digital and specialist advertising agencies located in the United Kingdom (UK) in 2017
- Digital video advertising completion and click through rates in the United Kingdom (UK) in 3rd quarter 2017, by ad length (index*)
- Digital video advertising completion and click through rates in the United Kingdom (UK) in 3rd quarter 2017, by device (index*)
- Digital video advertising completion and click through rates in the United Kingdom (UK) in 3rd quarter 2017, by age (index*)
- Product types ranked by display advertising click-through rate (CTR) in the United Kingdom (UK) as of September 2016*
- What sources do you use to identify the best brands?*
- Mobile advertising revenue in the United Kingdom (UK) from 2008 to 2017 (in million GBP)
- Share of mobile in digital advertising spending in the United Kingdom from 2008 to 2017
- Mobile advertising reach in the United Kingdom (UK) from third quarter 2013 to second quarter 2016 (in million individuals)
- Mobile advertising conversions in the United Kingdom (UK) from third quarter 2013 to second quarter 2016 (in million individuals)
- What are the primary mobile challenges for publishers?
- What do you feel are the biggest mobile opportunities for publishers?
- Consumer opinion on how to make mobile advertisements better or more acceptable in the United Kingdom (UK) in 2016
- Estimated total lost revenue from ad blocking in the United Kingdom (UK) from 2014 to 2017 (in billion U.S. dollars)
- Proportion of UK adults using ad blocking technology from March 2015 to February 2018
- Share of respondents that used ad blocking software in the United Kingdom (UK) as of February 2017, by demographic
- Share of respondents that used ad blocking software in the United Kingdom (UK) as of February 2017, by type
- Main reason for switching off ad blocking software in the United Kingdom (UK) 2016-2017
- Value of per capita investments* on online advertising in Italy from 2000 to 2018 (in euros)
- Value of annual investments on advertising in Italy in 2017, by medium (in euros)
- Digital advertising spending worldwide in 2016 and 2020 (in billion U.S. dollars)
- Growth of online advertising spending in Central and Eastern Europe in H1 2016, by format
- Expenditure for internet video advertising* in Germany from 2008 to 2013 (in million euros)
- Increase in the market volume of search engine advertising in China between 2008 and 2010 (compared with the previous year)
- Ranking of European countries by online paid-search advertising spending in 2017 (in million euros)
- Monthly net investments in digital display advertising in Germany from June 2015 to June 2018 (in million euros)
- Distribution of paid Google search advertisement spend in the Netherlands from the first quarter of 2016 to the fourth quarter of 2016, by device
- Growth of online advertising spending in Western Europe in H1 2016, by format
- Advertising expenditure in Canada from 2007 to 2013, by medium (in million U.S. dollars)
- Ranking of European countries by share of video display advertising spending in 2017
- Growth of online advertising in Europe in 2017, by format and device
- Ranking of the online advertising formats with the highest gross investments in Germany from 2014 to 2018* (in million euros)
- Distribution of online advertising expenditure in Europe from 2006 to 2017, by format
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