Digital ad spend growth 2016-2019, by format

Change in digital advertising spending worldwide from 2016 to 2019, by format

Digital ad spend growth 2016-2019, by format The statistic shows a forecast of the change in digital advertising spending worldwide from 2016 to 2019, broken down by format. The source projected that paid search advertising spending would grow by 8.6 percent in 2019 compared to 2018.
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Change in digital advertising spending worldwide from 2016 to 2019, by format

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DisplayOnline videoSocial mediaPaid searchClassified
2019*11%17.7%18.3%8.6%5.1%
2018*12%24.6%21.6%8.9%5.4%
201712.7%32.6%31.5%10.7%7.6%
201613.7%48.6%46.9%13.3%9.6%
DisplayOnline videoSocial mediaPaid searchClassified
2019*11%17.7%18.3%8.6%5.1%
2018*12%24.6%21.6%8.9%5.4%
201712.7%32.6%31.5%10.7%7.6%
201613.7%48.6%46.9%13.3%9.6%
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The statistic shows a forecast of the change in digital advertising spending worldwide from 2016 to 2019, broken down by format. The source projected that paid search advertising spending would grow by 8.6 percent in 2019 compared to 2018.
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