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Purchase channels used to buy bathroom furniture in Europe 2014-2017

Distribution of bathroom furniture purchases in Europe from 2014 to 2017, by channel*

by Tugba Sabanoglu, last edited Nov 1, 2018
Purchase channels used to buy bathroom furniture in Europe 2014-2017 This statistic presents the distribution of bathroom furniture purchases in Europe from 2014 to 2017, by channel. In each year of the survey, DIY shops were the leading channel used to buy bathroom furniture in Europe, with the share of shoppers choosing this store type reaching 36.7 percent in 2017. During the same time period, the number of consumers preferring to shop online increased from 8.9 percent in 2014 to 10.5 percent in 2017. This data was provided by USP Marketing Consultancy.
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Distribution of bathroom furniture purchases in Europe from 2014 to 2017, by channel*

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