It was calculated that the total travel industry ad spending in the United States in the first four months of 2022 amounted to 623 million U.S. dollars. At that time, the lodging sub-sector accounted for the largest share of ad spend, at 299 million dollars.
Travel industry advertising spending in the United States from January to April 2022, by segment (in million U.S. dollars)
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Statistics on Travel and tourism industry advertising in the U.S.
Overview - travel industry
5
- Basic Statistic Annual change in number of U.S. residents traveling overseas 2002-2021
- Premium Statistic Number of inbound international visitors to the U.S. in 2021, by origin
- Premium Statistic Travel product bookings in the U.S. 2022
- Premium Statistic Travel product online bookings in the U.S. 2022
- Premium Statistic Flight bookings by airline brand in the U.S. 2022
Overview - advertising and marketing
7
- Premium Statistic Travel sector ad spend growth worldwide 2021-2023
- Premium Statistic Travel industry ad spend in the U.S. 2020-2022
- Premium Statistic Travel sector ad spend in the U.S. 2022, by segment
- Premium Statistic Travel marketers budget allocation in the U.S. 2019-2021, by type
- Premium Statistic Marketing expenses of leading online travel agencies (OTAs) worldwide 2019-2021
- Premium Statistic Airline and cruise line advertising spending U.S. 2019-2021
- Premium Statistic Lodging industry advertising spending share U.S. 2022, by channel
Digital advertising
6
- Premium Statistic Digital ad spend in the U.S. 2022, by industry
- Premium Statistic Digital Market Outlook: digital ad spending share in the U.S. 2022, by industry
- Premium Statistic Travel industry digital ad spend in the U.S. 2019-2023
- Premium Statistic Share of travel marketer digital ad spend in the U.S. & Canada 2019, by channel
- Premium Statistic Mobile ad spend in the U.S. 2021, by industry
- Premium Statistic Average CPC for selected industries online advertising in the U.S. 2020
Market leaders
6
- Premium Statistic Leading TV travel advertisers in the U.S. 2020-2021, by ad spend
- Premium Statistic Sales and marketing expenses of Booking Holdings worldwide 2015-2021
- Premium Statistic Selling and marketing expenses of Tripadvisor worldwide 2009-2021
- Premium Statistic Selling and marketing expenses of Expedia Group, Inc. worldwide 2009-2021
- Premium Statistic Advertising expense of Caesars Entertainment worldwide 2018-2021
- Premium Statistic Advertising costs of Wynn Resorts Limited worldwide 2014-2021
Consumer perspective
8
- Premium Statistic U.S. adults planning travel via selected information sources 2021, by generation
- Premium Statistic Leading types of ads considered as engaging among U.S. travelers 2022
- Premium Statistic Advertising effectiveness among U.S. travelers 2022
- Premium Statistic Personalized advertising attitudes among U.S. travelers 2022
- Premium Statistic Actions taken after seeing a CTV travel ad in the U.S. 2021
- Premium Statistic Favorite apps and websites for travel in the U.S. Q1 2021
- Premium Statistic U.S. adults using travel influencers for recommendations 2021
- Premium Statistic Average memberships in loyalty programs in the U.S. 2022, by sector
Further related statistics
17
- Travel and tourism's direct contribution to GDP in Portugal 2012-2028
- Travel and tourism contribution to GDP in Iceland in 2017, by visitor origin
- Travel and tourism's direct contribution to GDP in Europe 2012-2028
- Travel and tourism's total contribution to employment in Hungary 2012-2028
- Travel and tourism's direct contribution to employment in Belgium 2012-2028
- Travel and tourism's direct contribution to employment in Norway 2012-2028
- Travel and tourism's direct contribution to GDP in Turkey 2012-2028
- Travel and tourism's direct contribution to GDP in Germany 2012-2028
- Travel and tourism's direct contribution to employment in Europe 2012-2028
- Number of jobs related to tourism in Belgium 2019-2021
- Travel and tourism's contribution to employment in Iceland in 2017, by type
- Travel and tourism's direct contribution to GDP in Croatia 2012-2028
- Travel and tourism's direct contribution to employment in Poland 2012-2028
- Number of tourism employees in Croatia 2015-2021, by service
- Shares of overnight travel by Canadian residents to the U.S. 1990-1999
- Number of international visitors to Raja Ampat in Indonesia 2013-2019
- Tourism industry growth expectations according to travel experts 2018
Further Content: You might find this interesting as well
Statistics
- Travel and tourism's direct contribution to GDP in Portugal 2012-2028
- Travel and tourism contribution to GDP in Iceland in 2017, by visitor origin
- Travel and tourism's direct contribution to GDP in Europe 2012-2028
- Travel and tourism's total contribution to employment in Hungary 2012-2028
- Travel and tourism's direct contribution to employment in Belgium 2012-2028
- Travel and tourism's direct contribution to employment in Norway 2012-2028
- Travel and tourism's direct contribution to GDP in Turkey 2012-2028
- Travel and tourism's direct contribution to GDP in Germany 2012-2028
- Travel and tourism's direct contribution to employment in Europe 2012-2028
- Number of jobs related to tourism in Belgium 2019-2021
- Travel and tourism's contribution to employment in Iceland in 2017, by type
- Travel and tourism's direct contribution to GDP in Croatia 2012-2028
- Travel and tourism's direct contribution to employment in Poland 2012-2028
- Number of tourism employees in Croatia 2015-2021, by service
- Shares of overnight travel by Canadian residents to the U.S. 1990-1999
- Number of international visitors to Raja Ampat in Indonesia 2013-2019
- Tourism industry growth expectations according to travel experts 2018
PhocusWire. (June 9, 2022). Travel industry advertising spending in the United States from January to April 2022, by segment (in million U.S. dollars) [Graph]. In Statista. Retrieved February 04, 2023, from https://www.statista.com/statistics/979332/tourism-ad-spend-us-segment/
PhocusWire. "Travel industry advertising spending in the United States from January to April 2022, by segment (in million U.S. dollars)." Chart. June 9, 2022. Statista. Accessed February 04, 2023. https://www.statista.com/statistics/979332/tourism-ad-spend-us-segment/
PhocusWire. (2022). Travel industry advertising spending in the United States from January to April 2022, by segment (in million U.S. dollars). Statista. Statista Inc.. Accessed: February 04, 2023. https://www.statista.com/statistics/979332/tourism-ad-spend-us-segment/
PhocusWire. "Travel Industry Advertising Spending in The United States from January to April 2022, by Segment (in Million U.S. Dollars)." Statista, Statista Inc., 9 Jun 2022, https://www.statista.com/statistics/979332/tourism-ad-spend-us-segment/
PhocusWire, Travel industry advertising spending in the United States from January to April 2022, by segment (in million U.S. dollars) Statista, https://www.statista.com/statistics/979332/tourism-ad-spend-us-segment/ (last visited February 04, 2023)
Travel industry advertising spending in the United States from January to April 2022, by segment (in million U.S. dollars) [Graph], PhocusWire, June 9, 2022. [Online]. Available: https://www.statista.com/statistics/979332/tourism-ad-spend-us-segment/