In 2019, the travel industry in the United States spent 6.09 billion U.s dollars on digital advertising. Due to the outbreak of the coronavirus pandemic, the sector's digital ad spend in 2020 decreased by 51 percent. The spending is not expected to recover to its 2019 levels by 2023, when it is projected to amount to 4.54 billion dollars.
Travel industry digital advertising spending in the United States from 2019 to 2023
(in billion U.S. dollars)
includes advertising that appears on desktop and latop computers as well as mobile phones and tablets, and includes all the various formats of advertising on those platforms
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eMarketer. (June 27, 2021). Travel industry digital advertising spending in the United States from 2019 to 2023 (in billion U.S. dollars) [Graph]. In Statista. Retrieved May 21, 2022, from https://www.statista.com/statistics/235955/online-ad-spending-of-the-us-leisure-travel-industry/
eMarketer. "Travel industry digital advertising spending in the United States from 2019 to 2023 (in billion U.S. dollars)." Chart. June 27, 2021. Statista. Accessed May 21, 2022. https://www.statista.com/statistics/235955/online-ad-spending-of-the-us-leisure-travel-industry/
eMarketer. (2021). Travel industry digital advertising spending in the United States from 2019 to 2023 (in billion U.S. dollars). Statista. Statista Inc.. Accessed: May 21, 2022. https://www.statista.com/statistics/235955/online-ad-spending-of-the-us-leisure-travel-industry/
eMarketer. "Travel Industry Digital Advertising Spending in The United States from 2019 to 2023 (in Billion U.S. Dollars)." Statista, Statista Inc., 27 Jun 2021, https://www.statista.com/statistics/235955/online-ad-spending-of-the-us-leisure-travel-industry/
eMarketer, Travel industry digital advertising spending in the United States from 2019 to 2023 (in billion U.S. dollars) Statista, https://www.statista.com/statistics/235955/online-ad-spending-of-the-us-leisure-travel-industry/ (last visited May 21, 2022)
