Mobile ad spend in the U.S. in 2019, by industry

In July 2019 it was estimated that mobile advertising spending in the United States would reach 87 billion U.S. dollars that year. The retail sector's expenditures were expected to account for 22 percent of the total sum, amounting to 19.4 billion dollars. Financial services, automotive, telecom and travel close the top five highest spending verticals.

Mobile advertising spending in the United States in 2019, by industry

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Release date

September 2019


United States

Survey time period

July 2019

Special properties

figures are estimates

Supplementary notes

Includes classifieds, display (banners and other, rich media and video), email, lead generation, messaging-based and search advertising; includes ad spending on tablets

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Statistics on "Digital advertising in the U.S."

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