Perfumes sales revenue in Italy 2018, by distribution channel

Published by
Dominique Petruzzi,
Feb 2, 2022
This statistic presents the sales revenue of perfumes in Italy in 2018, broken down by distribution channel. According to the data, in 2018, sales of perfumes in large scale retail reached a value of over 4.5 billion euros. Pharmacies also registered a high revenue stemming from the sales of perfumes, which reached a value of almost 1.9 billion euros.

Sales revenues of perfumes in Italy in 2018, by distribution channel (in million euros)

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Release date

March 2019

Region

Italy

Survey time period

2018

Supplementary notes

* Large scale retail includes drugstores and mono-brand stores.
** Direct sale includes door-to-door and mail-order sales.

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