Digital Advertising Report 2021 - Video Advertising

Statista Digital Market Outlook - Segment Report


The report covers the Digital Advertising segment Video Advertising. Video Advertising is one of the most common forms of Digital Advertising. Video Advertising considers all ad formats within web- or app-based video players. These formats are typically video ads that appear before, during or after the streamed video (pre-roll, mid-roll, post-roll video ads). In addition to these video ads, text- or image-based overlays that appear while watching a video are also categorized as Video Advertising. Video ads on a page (that is not in a video player) are categorized as rich media Banner Advertisements.

A distinction is made between:

  • Desktop
  • Mobile

Note: CAGR: Compound Annual Growth Rate / average growth rate per year

  • Language: English
  • Released: December 2021
More than 7,500

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