Digital advertising in the United Kingdom (UK)

Statistics report about online and digital advertising in the United Kingdom

Digital advertising in the United Kingdom (UK)

This report presents a selected range of statistics and data about digital and mobile advertising in the United Kingdom. Here you can find a report with detailed information on leading digital ad formats in the UK.

Table of contents

Overview of the European market

6
  • Premium Statistic Global digital advertising expenditure 2014-2026
  • Premium Statistic Digital advertising spending in Europe 2006-2023
  • Premium Statistic Digital ad spending in Europe 2023, by format
  • Premium Statistic Social media ad spend in Europe 2022-2023
  • Premium Forecast Mobile revenue share of digital advertising in Europe 2019-2028
  • Premium Statistic Largest digital advertising markets in Europe 2023

Overview of the UK market

7
  • Premium Statistic Digital publisher revenue in the UK 2019-2023
  • Premium Statistic Digital advertising spending in the UK 2008-2023
  • Premium Statistic Digital ad spend growth in the UK 2020-2023
  • Premium Statistic Advertising inflation in the UK 2023, by medium
  • Premium Statistic Revenue of digital advertising agencies in the UK 2019-2024
  • Premium Statistic Number of digital advertising agencies in the UK 2012-2022
  • Premium Statistic Marketing strategies used in the UK 2024

Formats & devices

7
  • Premium Statistic Online ad spend in the UK 2023, by type
  • Premium Statistic Digital ad spend growth in the United Kingdom (UK) 2023-2025, by format
  • Premium Forecast Revenue of the social media advertising industry in the UK 2019-2028
  • Premium Statistic Programmatic ad spend in the UK 2017-2028
  • Premium Statistic Programmatic ad spend growth in the UK 2018-2028
  • Premium Statistic Mobile advertising revenue in the UK 2011-2023
  • Premium Statistic Mobile share of digital ad spend in the UK 2008-2023

Consumer insights

8
  • Premium Forecast Digital advertising touchpoints in the UK 2024
  • Premium Statistic Main channels of new brand discovery in the UK Q3 2023
  • Premium Forecast Attitudes towards online advertising in the UK 2024
  • Premium Statistic Consumer trust in advertising in the UK 2023, by medium & age
  • Premium Statistic Website types where consumers are receptive to advertising in the UK 2023
  • Premium Statistic Complaints about digital advertising in the UK 2023, by ad location
  • Premium Statistic Ad block usage in the United Kingdom (UK) 2024
  • Premium Statistic Leading data collection methods among UK consumers 2023

Spotlight: Deprecation of third-party cookies

6
  • Premium Statistic Preparedness for 3rd-party cookie deprecation in the UK 2023
  • Premium Statistic Timeframe necessary to prepare for 3rd-party cookie deprecation in the UK 2024
  • Premium Statistic Familiarity with 3rd-party cookie replacement solutions in the UK 2024
  • Premium Statistic Resources useful in 3rd-party cookie deprecation in the UK 2024
  • Premium Statistic Likelihood to opt out of first-party cookies in the UK 2023, by age
  • Premium Statistic Likelihood to opt out of first-party cookies in the UK 2023, by website type

Statista report shop

Explore all Statista reports

We provide information on industries, companies, consumers, trends, countries, and politics, covering the latest and most important issues in a condensed format.

Contact

Get in touch with us. We are happy to help.
Statista Locations
Contact Meredith Alda
Meredith Alda
Sales Manager– Contact (United States)

Mon - Fri, 9am - 6pm (EST)

Contact Yolanda Mega
Yolanda Mega
Operations Manager– Contact (Asia)

Mon - Fri, 9am - 5pm (SGT)

Contact Kisara Mizuno
Kisara Mizuno
Senior Business Development Manager– Contact (Asia)

Mon - Fri, 10:00am - 6:00pm (JST)

Contact Lodovica Biagi
Lodovica Biagi
Director of Operations– Contact (Europe)

Mon - Fri, 9:30am - 5pm (GMT)

Contact Carolina Dulin
Carolina Dulin
Group Director - LATAM– Contact (Latin America)

Mon - Fri, 9am - 6pm (EST)