Mobile advertising and marketing in the U.S.

The Statista dossier
  • Detailed references
  • Editorially prepared
  • Download as PDF / PPT

Statista dossier on mobile advertising and marketing in the U.S.

This dossier has been compiled to provide statistical information about mobile advertising and marketing in the United States and worldwide

Table of contents

  • 1. Overview
    • Mobile advertising spending worldwide 2007-2022

    • Leading mobile advertising markets worldwide 2018-2019, by ad spend

    • Mobile ad spend growth in selected countries worldwide in 2019

    • Mobile advertising spending in the U.S. 2019-2023

    • Mobile ad spend in the U.S. in 2019, by industry

  • 2. Mobile formats
    • Digital Market Outlook: banner advertising revenue in the U.S. 2017-2023, by device

    • Digital Market Outlook: digital video ad revenue in the U.S. 2017-2023, by device

    • Digital Market Outlook: search ad revenue in the U.S. 2017-2023, by device

    • Digital Market Outlook: social media ad spend in the U.S. 2017-2023, by device

  • 3. Marketer perspective
    • U.S. businesses mobile marketing budget share 2015-2020

    • Share of in-app vs. mobile web advertising budgets U.S. 2019

    • Mobile ad spend share of media buyers in the U.S. 2019, by objective

    • Share of brand vs. performance mobile marketing budgets U.S. 2019

    • Share of U.S. media buyers confident in measuring mobile ad metrics 2019

    • Mobile ad formats with highest retention rates according to marketers U.S. 2019

    • Location data usage by marketing professionals in the U.S. 2019, by channel

  • 4. Mobile user behavior
    • U.S. daily mobile online usage 2017-2021, by channel

    • Time spent on mobile app categories in the U.S. 2019

    • Reach of most popular U.S. smartphone apps 2020

    • U.S. mobile users shopping activities via app 2019

    • U.S. consumer distrust in shopping recommendations 2019, by platform

    • Reasons why U.S. smartphone users unsubscribe from brand mobile messages 2019

More than 7,500
companies
trust
Statista
Recommended studies and dossiers
Show more
Recent studies and dossiers
You may also be interested in...
Statista is a great source of knowledge, and pretty helpful to manage the daily work.

Christof Baron about Statista CEO, MindShare Germany

Any more questions?

Get in touch with us quickly and easily.
We are happy to help!