E-commerce in Colombia

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Statista Dossier on e-commerce in Colombia

This dossier presents insights and statistics on e-commerce in Colombia. It provides key figures on the online retail market, including sales revenues and market growth forecasts. The study also includes data on the leading websites and apps for internet shopping, consumer behavior, and the outcomes of Colombia's major e-commerce events.

Table of contents

    • Retail e-commerce growth in Latin America 2020-2022, by country

    • E-commerce sales as share of GDP in Colombia 2015-2021

    • E-commerce as share of total sales in Colombia 2019-2021, by month

    • E-commerce sales value in Colombia 2017-2021

    • E-commerce sales in Colombia 2021-2025, by device

    • Number of digital transactions in Colombia 2017-2021

    • Domestic and cross-border e-commerce volume in Colombia 2019-2021

    • E-commerce retail market revenue in Colombia 2017-2025, by segment

    • Web and app purchases of leading product categories in Colombia 2021

    • eServices market revenue in Colombia 2017-2025, by segment

    • Leading services paid for on the internet in Colombia 2021

    • Web and app purchases of leading service categories in Colombia 2021

    • Categories most likely purchased via social media in Colombia 2021

    • Most-visited e-commerce sites in Colombia 2021

    • Leading online shopping platforms and apps in Colombia 2021

    • Leading mobile shopping apps in Colombia 2022

    • Leading online grocery shopping platforms in Colombia 2021

    • Leading social media apps used for purchases in Colombia 2021

    • E-commerce website conversion rate in Colombia 2020-2021

    • eCommerce penetration rate in Colombia 2017-2025

    • eCommerce users in Colombia 2017-2025

    • Share of digital buyers in Colombia 2021, by age

    • Spending per capita on online purchases in Colombia 2016-2021

    • Average online shopping ticket value in Colombia 2014-2021

    • Payment methods for digital transactions in Colombia 2021

    • Share of users partaking in weekly e-shopping activities in Colombia 2021

    • Leading online purchase drivers in Colombia 2021

    • Reasons for not buying any type of product online in Colombia 2021

    • Revenue share of on-site and online sales on special dates in Colombia 2021

    • Online sales value on selected discount events in Colombia 2019-2021

    • Value of online sales on "días sin IVA" in Colombia 2020-2022

    • Number of online transactions on "días sin IVA" in Colombia 2020-2022

    • Most searched categories on Cyberlunes in Colombia 2021

    • Most searched categories on Black Friday in Colombia 2021

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