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Retail industry in Sweden - statistics & facts

Despite the coronavirus (COVID-19), which impacted the world from early 2020 on, the Swedish retail industry stood strong. While certain industries in Sweden were hit harder than others over the many months since the crisis first began, the country’s total annual retail sales are forecast to have grown by a few percent.

Major Swedish retailers

Sweden is home to several well-known and smaller brands, including, but not limited to Volvo, H&M, Clas Ohlson, Circle K Sverige, and IKEA. In fact, H&M, also known as Hennes & Mauritz AB, was the country’s leading clothing and fashion retailer by far, generating an annual turnover of about 210 billion Swedish kronor. In terms of Sweden’s food, drink, and grocery retail market, some of the household names include Systembolaget, ICA, Willys, and Hemköp. ICA Gruppen, which owns a number of retail chains, such as ICA Nära and ICA Supermarket, accounted for a total of around 1,300 stores across the country.

E-commerce in Sweden

As with many countries around the world, the e-commerce market had been expanding over the last decade in Sweden. In fact, Swedish e-commerce sales figures had grown exponentially in a short amount of time, reaching an annual turnover of over 300 billion Swedish kronor. Many Swedish consumers had made a habit of buying items online, some of the most popular product categories being clothing and footwear, home electronics, as well as beauty and healthcare products. When asked why they buy online, about 80 percent of the country’s shoppers provided the same answer: convenience. Many shoppers also stated that they could find the same item at a cheaper price online or that it was the only way to get their hands on a desired product.

Key figures

The most important key figures provide you with a compact summary of the topic of "Retail industry in Sweden" and take you straight to the corresponding statistics.

Retail sales development

Companies and brands

Company stores

Interesting statistics

In the following 6 chapters, you will quickly find the {amountStatistics} most important statistics relating to "Retail industry in Sweden".

Retail industry in Sweden

Dossier on the topic

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Retail industry in Sweden - statistics & facts

Despite the coronavirus (COVID-19), which impacted the world from early 2020 on, the Swedish retail industry stood strong. While certain industries in Sweden were hit harder than others over the many months since the crisis first began, the country’s total annual retail sales are forecast to have grown by a few percent.

Major Swedish retailers

Sweden is home to several well-known and smaller brands, including, but not limited to Volvo, H&M, Clas Ohlson, Circle K Sverige, and IKEA. In fact, H&M, also known as Hennes & Mauritz AB, was the country’s leading clothing and fashion retailer by far, generating an annual turnover of about 210 billion Swedish kronor. In terms of Sweden’s food, drink, and grocery retail market, some of the household names include Systembolaget, ICA, Willys, and Hemköp. ICA Gruppen, which owns a number of retail chains, such as ICA Nära and ICA Supermarket, accounted for a total of around 1,300 stores across the country.

E-commerce in Sweden

As with many countries around the world, the e-commerce market had been expanding over the last decade in Sweden. In fact, Swedish e-commerce sales figures had grown exponentially in a short amount of time, reaching an annual turnover of over 300 billion Swedish kronor. Many Swedish consumers had made a habit of buying items online, some of the most popular product categories being clothing and footwear, home electronics, as well as beauty and healthcare products. When asked why they buy online, about 80 percent of the country’s shoppers provided the same answer: convenience. Many shoppers also stated that they could find the same item at a cheaper price online or that it was the only way to get their hands on a desired product.

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