Premium statistics

Industry-specific and extensively researched technical data (partially from exclusive partnerships).

A paid subscription is required for full access.

Ranking of companies leading digitally in e-commerce in Sweden 2018-2019

Top digitally leading companies within e-commerce in Sweden in 2018 and 2019

by H. Tankovska, last edited Aug 9, 2019
Ranking of companies leading digitally in e-commerce in Sweden 2018-2019 Volvo Cars was the leading company within e-commerce in Sweden in 2019. While it only had a digital maturity grade of 2.3 in 2018, it increased to 4.1 as of 2019. The companies which followed Volvo digitally in 2019 were Elgiganten, SKF and Scania, all with grades of 4. The share of enterprises that offer B2C e-commerce sales via websites in Sweden increased between 2013 and 2018. In 2013 there were 12 percent of enterprises used a website for B2C e-commerce, while in 2018 this percentage increased to 2018.
What marketing tools do Swedish companies use? 

  The leading marketing tool used by e-commerce companies in Sweden in 2018 was Facebook, which was utilized by 78 percent of the enterprises. Second and third in the ranking were ads on social media and newsletters via e-mails, used by 72 and 65 percent of the companies, respectively. Outdoor advertising was only used by 13 percent. On the other hand, click-and-collect was the most used e-commerce support feature among major Swedish companies in 2018, used by 67 percent of them that year. This would say purchasing a product from a webshop and then collecting it from a physical store.  

The Nordics and E-commerce 

   Compared to the other Nordic countries, Sweden had the highest share of consumers who purchased goods online in 2018. To be precise, it had 68 percent of consumers and was followed by Norway with 66 percent. Denmark and Finland had 62 percent and 48 percent of the respondents who purchased online, respectively.
Show more

Top digitally leading companies within e-commerce in Sweden in 2018 and 2019

Statista Accounts: Access All Statistics. Starting from $588 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account!

Premium Account
Your perfect start with Statista
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references

$49 / Month *

Corporate Account
Full access

Corporate solution including all features.

* All products require an annual contract.
   Prices do not include sales tax.
Leading companies trust Statista:
Statista is a great source of knowledge, and pretty helpful to manage the daily work.
Christof Baron

Christof Baron
CEO, MindShare Germany

Statistics on "Brands in Canada"
  • Leaders
The most important statistics
  • Brand loyalty
  • Consumer perception
  • Trust
  • Private vs. brand label
  • Social media
Discover Statista
Need help with using Statista for your research? Tutorials and first steps
Further Content: Statistics, Studies, and Topic Pages
Learn more about how Statista can support your business.
Do you have any questions about our business solutions?

We provide you with detailed information about our Corporate Account.