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B2C e-commerce sales growth in Sweden 2016-2019, by category

This survey shows the B2C e-commerce growth in Sweden in 2016 and 2019, by product category. The branch which had highest growth rate was pharmaceuticals with 36 percent increase. Online grocery shopping's sales increased bvy 22 percent.

B2C e-commerce sales growth in Sweden from 2016 to 2019, by category

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Release date

February 2020



Survey time period

2016 to 2019

Supplementary notes

* The source adds the following information: Source: D-Food index, Svensk Digital Handel.

The source adds the following info: e-commerce in this report does not include online in-store purchases which have been pre-booked online, online sales of services such as travel, hotels and event tickets, and media downloads. It also excludes B2B and C2C sales.

The figures have been taken from several publications.

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Statistics on "E-commerce in Sweden"

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