Many football fans regard "modern football" as damaging to the sport. This refers above all to the ever-increasing commercialisation, which is expressed in astronomical transfer sums and player salaries. In the Statista European Football Benchmark 2018
, our analysts asked how football fans in England, Germany, Spain, France and Italy think about this development. According to the survey, the majority of respondents in all countries are in favour of limiting player salaries. Otherwise, many participants in the survey believe that football is threatening to alienate itself from its fans.