Retail & Trade
Shopping Behavior

Brand awareness by category in India 2022

Published by

Alexander Kunst,

Mar 15, 2023

79 percent of Indian respondents answer our survey on "Brand awareness by category" with "Clothing & shoes". The survey was conducted in 2022, among 24,166 consumers.
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Brand awareness by category in India in 2022

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Number of respondents

24,166 respondents

Age group

18-54 years

Supplementary notes

Multiple answers were possible.

During the survey, the question was phrased as follows: "In which of these categories do you pay particular attention to brands?"

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