This statistic presents the brand value of Barbie worldwide from 2015 to 2022. In 2022, the Barbie brand was valued at approximately 590 million U.S. dollars. Compared to two years earlier, this is an increase of roughly 150 million U.S. dollars
Brand value of Barbie worldwide from 2015 to 2022
(in million U.S. dollars)
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Brand Finance. (April 1, 2022). Brand value of Barbie worldwide from 2015 to 2022 (in million U.S. dollars) [Graph]. In Statista. Retrieved June 26, 2022, from https://www.statista.com/statistics/1009126/barbie-brand-value-worldwide/
Brand Finance. "Brand value of Barbie worldwide from 2015 to 2022 (in million U.S. dollars)." Chart. April 1, 2022. Statista. Accessed June 26, 2022. https://www.statista.com/statistics/1009126/barbie-brand-value-worldwide/
Brand Finance. (2022). Brand value of Barbie worldwide from 2015 to 2022 (in million U.S. dollars). Statista. Statista Inc.. Accessed: June 26, 2022. https://www.statista.com/statistics/1009126/barbie-brand-value-worldwide/
Brand Finance. "Brand Value of Barbie Worldwide from 2015 to 2022 (in Million U.S. Dollars)." Statista, Statista Inc., 1 Apr 2022, https://www.statista.com/statistics/1009126/barbie-brand-value-worldwide/
Brand Finance, Brand value of Barbie worldwide from 2015 to 2022 (in million U.S. dollars) Statista, https://www.statista.com/statistics/1009126/barbie-brand-value-worldwide/ (last visited June 26, 2022)