U.S. online users interest in digital shopping via smart speakers 2019, by age group

Based on an August 2019 survey among internet users in the United States, 62 percent of respondents from 55 to 65 years old stated that they have neither used nor have interest in using smart speakers for online shopping. During the survey period, it was also found that only 2 percent of all respondents regularly made purchases with smart speakers.

Share of internet users in the United States who are interested in making purchases with smart speakers as of August 2019, by age group

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Sources

Release date

August 2019

Region

United States

Survey time period

August 1 to 5, 2019

Number of respondents

998 respondents

Age group

18 years and older

Method of interview

Online survey

Supplementary notes

Numbers may not add up to 100% due to rounding.

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