Sweets brands: consumer numbers in Germany 2018

19.6 million respondents consumed Haribo in 2018, a slight decrease compared to 20.54 million consumers in 2017. The statistic shows the consumer numbers for the most popular brands of sweets in Germany from 2015 to 2018.

Number of people consuming the leading brands of sweets in Germany from 2015 to 2018

Exclusive Premium statistic

You need a Premium Account for unlimited access.

  • Full access to 1m statistics

  • Incl. source references

  • Available to download in PNG, PDF, XLS format

Premium Account

only $59 / month *
*Duration: 12 months, billed annually, single license

Access to this and all other statistics on 80,000 topics from

$708 / Year

Show detailed source information?
Register for free
Already a member?
Log in

Release date

November 2018



Survey time period

2014 to 2018

Age group

14 years and older

Special properties

German-speaking population

Method of interview

Face-to-face interview

Supplementary notes

Base: German-speaking population aged 14 years and older.

Information on total sample:
2014: 23,093 respondents, projected base of 70,53 million persons
2015: 23,090 respondents, projected base of 69,24 million persons
2016: 23,102 respondents, projected base of 69,56 million persons
2017: 23,106 respondents, projected base of 70,09 million persons
2018: 23,086 respondents, projected base of 70,45 million persons

The figures refer to the following studies:
2014: VuMA 2015; 2015: VuMA 2016; 2016: VuMA 2017; 2017: VuMA 2018; 2018: VuMA 2019

You can find more information on the methodology of the study here. When the survey was conducted the question that was asked was: 'Which of the following brands of sweets did you personally consume during the past 4 weeks?'

Statista Accounts: Access All Statistics. Starting from $708 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account!

Premium Account
Your perfect start with Statista
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references

$59 / Month *

Corporate Account
Full access

Corporate solution including all features.

* All products require an annual contract.
   Prices do not include sales tax.

Statistics on "Confectionery in Germany"

Further Content: You might find this interesting as well

Statista Accounts: Access All Statistics. Starting from $708 / Year
Learn more about how Statista can support your business.